FIORANESE @CERSAIE2021

22/10/2021

FIORANESE @CERSAIE2021

In Bologna once again for Cersaie 2021, Fioranese presented the company’s ceramic experimentation process, striking a balance between creativity and tradition.
An array of inspirations have come from different ceramic traditions, with age-old craft processes recovered and applied from new perspectives to allow for an increasingly original, painstaking surface design project.
This is evident in numerous collections by Fioranese: Kintsugi, with a shifting, sophisticated allure that mirrors Japanese culture; I Variegati, which offers a fresh take on the traditional appeal of an outstanding Italian material like variegated cotto tiles; Cementine Shiny, for new, translucent surfaces that take on the features and colours of a typically Italian form of craftsmanship; Fio.Brick, diamond-cut brick tiles that evoke a comforting, retro style, given a stylish slant in contemporary tones; Fio.Clorofilla, the collection inspired by hand-drawn botanical designs that bring the natural outdoor universe into the home.
The new Fioranese collections explore the depth of the material, through colour, expression and creative experimentation: in Mashup, two contrasting materials (stone and concrete) come together to shape a dialogue dominated by the elegance of the nuances; in Schegge, marble is broken up into unevenly sized chips of different thicknesses, spread across a resin-effect surface in warm tones; in Granum, the multi-faceted appeal of granite conceals tales from the past and present that remain pulsating with life; in Marmorea Intensa, an extremely rich marble effect is complemented by decorations that become touches of colour with a vintage flavour; Fio.Biscuit denotes careful research into shapes and colours that turns tradition into trends, while in Fio.Glossy Brick, the range of colours and the polished surface remind us of the prestige and beauty of traditional ceramics.
These ultra-high-performance collections reflect a desire to bring something new, to work on cultural currents of tradition and contemporary creative stimuli in order to open up a new dialogue between ceramic material and the world of design.
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